Andrea Farmer, Marketing Director


A highly skilled and accredited communications and marketing professional, Andrea Farmer brings more than 30 years of experience as director of marketing for Cape Leisure Corporation. She leads advertising, website development, social media, public relations, marketing and brand management for Cape Leisure and its clients.

Prior to joining Cape Leisure, she served for 13 years as senior communications and content manager for Kennedy Space Center Visitor Complex, operated by Delaware North for NASA. She was responsible for public relations, media relations, content development, social media and community relations. Among her crowning achievements was the grand opening of the Space Shuttle Atlantis attraction, resulting in $15.6 million in domestic and international publicity.

Her hospitality and attraction career began as a teenager working in food and guest services at the Central Florida Zoo and Botanical Gardens. She was promoted throughout her 21-year tenure to become director of marketing and public relations. She was responsible for media relations, public relations, advertising, website and promotions. As spokesperson, she made regular community and on-air appearances to promote education programs and animal conservation.

From there, she was director of communications for the Orlando Regional Chamber of Commerce. Farmer was responsible for promoting two primary business lines: The Small Business Chamber and Chamber Trustees, as well as high profile events such as the Annual Hob Nob: Politics in the Park and the Small Business Expo.

Farmer is the recipient of the 2013 Harry Kolcum News and Communications Award by the National Space Club Florida Chapter and the 2007 Public Relations Professional of the Year by the Space Coast Chapter of the Florida Public Relations Association. She has received numerous NASA and Kennedy Space Center Group Achievement Awards.

A Florida native, Farmer holds a Bachelor of Science degree in business administration from the University of Central Florida. She is Accredited in Public Relations (APR) and a Certified Public Relations Counselor (CPRC) through the Florida Public Relations Association.